Maroof Modaqiq is a Vancouver-based graphic designer with over 14 years of experience bringing ideas to life through thoughtful design, visual storytelling, and attention to detail. His work spans brand identity, editorial and publication design, print production, and digital experiences, with a specialized background in security-document and banknote design.
His journey in design has taken him through very different creative environments, each shaping the way he approaches his work. At The Killid Group in Afghanistan, he spent four years designing and producing approximately 432 magazine issues across two weekly publications and one quarterly magazine. Beyond the pages, he developed cover illustrations that explored important social issues, from access to information and peace to women’s participation in society.
As the owner and Creative Director of Strategic Design, Inc., Maroof worked directly on branding, marketing, and digital design projects while guiding their creative direction. His experience also includes designing multilingual publications, such as an English–French report for the OECD, and working with the intricate visual elements and production requirements of security documents.
Today, he brings that experience into an evolving design landscape, combining traditional design principles with UX thinking and AI-assisted creative workflows. While the tools and technologies continue to change, his approach remains grounded in the same belief: good design begins with a clear idea, serves a purpose, and communicates something meaningful.
For Maroof, design has never been only about making things look beautiful. It’s about finding the right way to make an idea understood, remembered, and valued.